Speed Up Your Performance Marketing Reporting With Custom Report Templates
By building your own custom report template and setting up end-to-end attribution, it'll be 10x easier to improve your performance marketing campaign performance.
How To Make The Most Of Custom Performance Marketing Report Templates
Define your growth formula
Connect your reporting templates with your existing ad platforms, CRM, and analytics tools. Automating data collection across channels saves time and ensures accuracy, so your reports are always up-to-date. This allows you to get a totally comprehensive view of all your performance marketing campaigns in one place.
Set up end to end marketing attribution
Connect your reporting templates with your existing ad platforms, CRM, and analytics tools. Automating data collection across channels saves time and ensures accuracy, so your reports are always up-to-date. This allows you to get a totally comprehensive view of all your performance marketing campaigns in one place.
Choose the right tool
Choose report templates that align with your performance marketing goals and integrate well with your existing tech stack. Look for templates that are customizable and include visualizations of key metrics. The right templates will streamline your reporting process, freeing up more time for analysis and iteration.
Use dashboards to quickly assess performance and make data-driven adjustments.
Leverage your report templates’ dashboards to get an at-a-glance view of your campaign performance. Use these insights to tweak budget allocations, refine targeting, or adjust creatives. This helps you respond faster to what’s working (or not) in your campaigns.
Optimize Based on Insights
Review your report templates regularly to spot trends and optimize campaigns. Use the insights to adjust your growth strategy, whether it’s doubling down on high-performing channels or reallocating spend. Consistently using these templates keeps your reporting focused and actionable.
Bring metrics from your entire performance marketing funnel, into one place.
Performance marketing metrics
Performance marketing metrics track the effectiveness of your paid campaigns and drive measurable outcomes like conversions, customer acquisition, and revenue growth.
Performance marketing dimensions
Dimensions help segment and analyze performance data based on factors like channels, traffic sources, or user segments to understand where results are coming from.
Flexible and fast integration options
One-click connectors
Warehouse-native
Bring your full-funnel metrics into one place
Dimensions
- Traffic source
- Channel
- Campaign
- Landing page
- UTMs
- Country
- City
- User segments
Metrics
- New visitors
- Sign up conversion rate
- Sign ups
- Leads
- Lead to MQL conversion rate
- MQLs
- MQL to SQL conversion rate
- SQLs
- SQL to opportunity conversion rate
- Opportunities
- Opportunity to closed won conversion rate
- Closed won customers
- New customer conversion rate
- New customers
- New customer ARR
- Expansion ARR
- Reactivation ARR
- Churned ARR
- Contraction ARR
- Total ARR
- Churn rate
FAQs
How can report templates speed up performance marketing reporting?
With pre-built templates, performance marketers can quickly generate reports, saving hours on manual data compilation and formatting.
Why are report templates helpful for consistent performance marketing reports?
Using templates ensures consistency across reports, so you can easily track key metrics and spot trends over time without discrepancies.
What metrics should performance marketers focus on in their reports?
Templates can highlight crucial metrics like conversion rates, ROAS, and CPC, helping you stay focused on what directly impacts your campaign performance.
Can report templates improve decision-making in performance marketing?
Yes, by streamlining your data into actionable insights, templates help you make faster, data-driven decisions to optimize campaigns.
Are report templates customizable for different performance marketing goals?
Absolutely. You can adjust templates to fit your unique campaign objectives, ensuring they align with your KPIs and reporting needs.